Apple caved in after the pop superstar protested over royalties for its new streaming music service. Fred Katayama reports.
Taylor Swift got one big player to pay, pay pay. Apple doing an about face after the pop-country superstar pressured the iTunes operator. Swift had threatened to withhold her latest blockbuster album, "1989," from Apple's new streaming music service. In a Tumblr post Sunday morning, she blasted Apple for not paying artists during the three-month trial period for users of Apple Music. She wrote, "We don't ask you for free iPhones. Please don't ask us to provide you with our music for no compensation." By midnight, Apple senior vice president Eddy Cue responded, tweeting, "#appleMusic will pay artists for streaming, even during customer's free trial period." "We hear you @taylorswift13 and indie artists. Love, Apple." Swift replied, "I am elated and relieved. Thank you for your words of support today. They listened to us." Taylor Swift has become a powerhouse in the industry. She had earlier pulled her whole back catalog of songs off the streaming platform, Spotify, charging it with shrinking the number of paid album sales. But that didn't stop "1989" from becoming last year's biggest seller.Last month, she made Forbes list of the world's most powerful women. Apple's shares rising in early trading. Unlike Spotify, Apple won't offer a free-tier option with its $10 a month subscription service. Apple Music launches June 30 with any "bad blood" behind it.